A contest organized by our digital solutions team built strong online community for women who love DIY.

For the second year, Transcontinental Media helped boost participation  to the Rénovez en beauté contest on the AtelierRenoDeco.com microsite. This promotion encouraged user participation and brought together quality user-generated content.

(more…)

The “Jolies Frimousses” contest generates 1.5 million page-views.

“The spirit of the Coup de Pouce community has never been better embodied than in the “Jolies Frimousses” contest,” declares Vicki Milot, CoupDePouce.com manager. “The contest is a testament to our expertise in attracting our target audience of young families.”
(more…)

Nearly a year after being launched, weblocal.ca has truly surpassed its goals. It has become a company that sets itself apart by being close to its public in order to better assess their needs and foster relationships. From kiosks set up in summer festivals to television contests aimed at students, all are simply a means to an end.

Weblocal.ca is seeking to become closer to people by offering a quality Website, generated by users. “We have counted over 2 million unique visitors per month*, which is much more than our original goal of 600 000 visitors!
(more…)

Transcontinental Media seduced both the Groupe Hexavogue, distributor of the popular brand of French high-end lingerie Simone PĂ©rĂšle and MĂ©dia Secours with its turnkey web and magazine ad campaign proposal.

Émilie Filion, account director in the Digital Solutions Group at Transcontinental Media, orchestrated a turnkey campaign comprised of a contest microsite which targeted the province of Quebec, aimed at increasing the notoriety of Simone PĂ©rĂšle in the province, as well as an image campaign for the rest of Canada.
(more…)

Highly-successful contest offers great placement opportunities for pet/lifestyle/home advertisers

Every year, CanadianLiving.com invites readers to submit their best pet photos or videos for a popular vote. Thanks to online marketing strategies provided by Transcontinental Media, the 2009 edition has reached new highs. (more…)

Highly-advanced optimization tool drives up CTR and participation in summer campaign

Broil King, a leader in the manufacturing of gas, charcoal, portable and electric grills, is running a contest to increase product visibility. The advertiser turned to Transcontinental Media for the tools to make their results sizzle.
(more…)

Content-rich site promoted with full online ad campaign across major Transcontinental Media sites

Samsung proposed a unique challenge – a gift buying guide and microsite incorporating products from all four divisions. Transcontinental Media offered an equally unique 360-degree solution.

(more…)

Microsite and banners managed by Transcontinental Media deliver the year’s most spectacular results

One of Canada’s leading carriers ran a bilingual national contest this September to bolster its database of subscribers and gain insight into Canadians’ travel habits.
(more…)

A leader in the food & cooking category obtains impressive results with social media marketing.

To maintain the strong momentum ignited by the site’s relaunch, the Transcontinental Media Digital Team developed two social media tools to help Recettes.qc.ca become a daily part of users’ lives. (more…)

More than 3,400 women from Western Canada entered the “Shape your dream” contest for a chance to win $5,000.

Transcontinental Media created a turnkey Web campaign with CanadianLiving.com to increase awareness in English Canada for a brand of yogurt. The featured contest integrated viral and UGC elements with print advertising.
(more…)